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SMI for Radio

 

 

Your competition will have no secrets for you

 

Stirlitz Media Inspector is the perfect tool for program directors and music directors to analyze their competitors playlists and for sales departments to monitor advertising on other stations.

 

For program directors and music directors Stirlitz Media Inspector:

 

  • shows how your competitors rotate songs

  • assists you in recreating your competitors clocks

  • analyzes their playlists

  • reports most played songs, per week, weekdays or day-parts

 

Stirlitz Media Inspector automatically loads your music database to its 'fingerprint-database'. And whenever you add a song to this database, SMI will find that too and add it without you having to do anything.

 

In the event where your competitor adds songs that are not in your own database, Stirlitz Media Inspector will find them for you as well. SMI automatically recognizes newly added songs as it searches for repeating, previously unrecognized audio. It will present you with a list of new & repeating audio, making allocating meta-data to these new additions a fast and comfortable process.

 

When you think of a report we did not include in the standard reporting modules yet, let us know and we will add it in the next release which you will automatically receive.

 

Remixes or sped-up songs are no problem for Stirlitz Media Inspector. You can allocate multiple versions of one song to one artist - songtitle.


Stirlitz Media Inspector also recognizes partial plays... but you can easily filter them out as well. And SMI can recognize audio bits as short as half a second... so identifying 'shouts' and short jingles is no problem what so ever.


 

For sales Stirlitz Media Inspector:

  • can tell you exactly who is spending money on your competitors

Just load the commercials you want to monitor in the system and Stirlitz Media Inspector tells you how often they have been aired on the competition.

 

 

Stirlitz Media Inspector puts YOU in control

 

With Stirlitz Media Inspector you have access to the kitchen of your competitor 24/7. Whenever YOU want, you can analize their playlist. Wherever YOU are, you have access to these data... at the time YOU need them. Not when an external monitoring company has time for you. 

 

 

Interested?

 

Contact us and we'll personally show you how Stirlitz Media Inspector can work for you!

 

 

 

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